Illustration of a woman sitting at a desk, working on a laptop with the screen displaying 'Link Whisper.' Various icons related to linking, analytics, and graphs float around the screen. The scene includes a notebook, coffee mug, and potted plants, creating a productive workspace atmosphere.

Is Link Whisper the Best Internal Linking Tool for SEO?

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I’ve been using the Link Whisper plugin for over a year now, and I have to say, I am pretty impressed. It has definitely made my life easier when it comes to creating relevant internal links for SEO purposes.

But is it the best internal linking tool out there? That’s what we’re going to discuss in this Link Whisper review.

But before we dive into that, let’s first understand what internal linking is and why it’s important for SEO.

This post contains affiliate links, which means I may earn a small commission at no cost to you.

What is Internal Linking and Why is It Important?

Internal linking refers to the practice of linking one page on your website to another page on the same website. These links help search engines crawl and index your site more efficiently, helping them discover new content and understand how it all fits together.

Unlike external links, which direct readers to other websites, internal links keep visitors exploring within your site, encouraging them to dive deeper into related content.

From an SEO perspective, internal linking is important because it helps distribute link equity (also known as link juice) throughout your website.

When search engines, like Google, crawl your website, they follow internal links to index your pages and understand your site’s structure. This process helps determine how relevant your pages are to specific keywords and where they should appear in search results. This means that by linking to pages within your own site, you are essentially telling search engines which pages are the most important.

This is where a powerful WordPress plugin like Link Whisper shines—automating the process of linking to relevant content, whether it’s new blog posts, older posts, or even orphan posts that lack internal links.

Furthermore, internal links can also help improve the user experience on your website by guiding visitors to related or relevant content and keeping them on your site for longer periods of time. When you link to related articles or suggested links, you’re making it easier for readers to find what they’re looking for and discover additional topics they might not have otherwise explored.

This keeps users engaged and reduces bounce rates, which can have a positive impact on search engine rankings.

Now, even though it’s super important, manually incorporating inbound internal links can sometimes be a huge headache because of how time-consuming it can be, especially for large sites or affiliate sites with a lot of content. 

Enter Link Whisper

Link Whisper

Created by Spencer Haws of Niche Pursuits, Link Whisper offers a solution by using artificial intelligence to provide automatic link suggestions based on the content of your posts. It takes into account factors like relevant anchor text and target keywords, offering complete control over the internal linking process while saving you lots of valuable time.

With tools like Link Whisper, the process of internal link building becomes more manageable and effective, allowing you to keep visitors on your site longer while making sure search engine crawlers can crawl and index all the relevant links you have to offer.

Illustration of a woman sitting at a desk, working on a laptop with a large screen displaying various charts, graphs, and an 'Internal Linking Report.' The background shows data visualizations such as bar graphs and line charts, representing a dashboard-style interface.
Note: The linking report shown here is an illustrative example and not an exact representation of the Link Whisper dashboard or its internal linking reports.

Key Benefits of Internal Linking for Search Engine Optimization

Internal linking is a key part of SEO. Here are some benefits I’ve found from having good internal links:

  1. Better site structure: I link my pages in a way that makes sense. This helps search engines understand my site layout better.
  2. Improved crawling: When I add internal links, search bots can find and index my pages faster. This means more of my content gets seen.
  3. Longer visit times: My readers stay on my site longer when they can easily click to related posts. Search engines like this because it shows my content is useful.
  4. Spread of link juice: I can pass authority from my strong pages to newer ones through internal links. This helps boost my overall site ranking.
  5. Keyword boost: I use my target keywords as anchor text for internal links. This tells search engines what my pages are about.
  6. Lower bounce rates: Good internal links keep visitors moving through my site. Lower bounce rates can help my SEO efforts.
  7. Easier indexing: Search engines find my pages faster when they’re linked well. This means more of my content shows up in search results.
  8. Clear site hierarchy: I use internal links to show which pages are most important. This helps search engines know what to focus on.
  9. Better user experience: When I link related content, my readers find what they need easily. Happy readers often mean better SEO.
  10. Increased page views: More internal links lead to more page views. This can boost my site’s overall value in the eyes of search engines.

How Does Link Whisper Work?

Now that we know the benefits of having good internal links, let’s take a closer look at how Link Whisper can help you with the process of internal linking on your site. 

First, this smart internal linking plugin integrates seamlessly with the WordPress editor to analyze your content. It scans your entire site for all of your published posts and pages and creates a map of your site’s structure. Then, when you are writing or editing a post, Link Whisper will provide automatic link suggestions based on the keywords and phrases used in your content.

You can easily accept or reject these suggestions with just one click. Additionally, Link Whisper allows you to add multiple internal links at once through its “bulk actions” feature. This saves a ton of time and effort when compared to manually having to add each individual link.

Link Whisper

Next, the Link Whisper Dashboard is the control center where you can see an overview of your site’s internal linking health. From here, you can access the Internal Links Report, which highlights important details, such as the number of inbound and outbound internal links per page. This report is also where you can identify orphan posts that lack any internal links—a critical aspect for improving SEO and ensuring all pages are connected.

Another one of the standout features is the Visual Sitemap, which offers a bird’s-eye view of how your content is interlinked. This helps you quickly spot gaps in your internal linking and gives you complete control over your site’s structure.

Another great feature, the Clicks Report shows which links are getting the most engagement and provides valuable insights into user behavior on your site.

Link Whisper even helps with managing broken links, which can negatively impact SEO and user experience.

Whether you’re building internal links for new posts, updating old posts, or linking related articles across a large site, I’ve found Link Whisper to be an efficient and streamlined solution.

Who Should Use Link Whisper?

  • Bloggers: Make linking easier and boost your SEO game with less hassle.
  • Website Owners with Large Sites: Automate linking across numerous posts to save time.
  • Affiliate Marketers: Keep readers clicking around, exploring more of your content—and maybe even buying!
  • SEO Experts: Get a serious edge with in-depth reports and smarter inbound links to optimize your clients’ site structures.
  • WordPress Users: If you have a WordPress site, this tool is for you. Simple as that!
Illustration of a woman working on a laptop, with a complex network of interconnected digital links and icons floating above them. The image represents a visualization of internal linking, showing multiple pathways and nodes connecting various pieces of content in a structured web.
Streamline your internal linking with Link Whisper 💻

Key Features of Link Whisper Free vs. Link Whisper Premium

While both the free version of Link Whisper and Link Whisper Premium help with internal linking, the Premium version offers advanced features that give you even more control and functionality. Below is a breakdown of the key features:

FeatureLink Whisper FreeLink Whisper Premium
Internal Links ReportShows inbound and outbound links per postEnhanced reports, including link click stats, domain linking stats, and broken links
Automatic Link SuggestionsProvides outbound suggestions onlyProvides both outbound and inbound suggestions with one-click auto-insertion
Anchor Text SuggestionsBasic suggestionsSuggested anchor text can be enhanced with custom keyword data from Google Search Console, Yoast SEO, AIOSEO, or Rank Math
Bulk Actions for LinksNot availableAllows bulk link insertions and management
URL ChangerNot availableDedicated tool to edit and update links across the site
Broken Links CheckerNot availableAutomatically finds and manages broken links, with options to update or delete
Click TrackingNot availableTracks clicks on internal links to provide insights into user engagement
Integration with Page BuildersLimited to manual insertion within the WordPress editorWorks within multiple page builders for seamless link integration
Post Types and Archive Page SupportStandard post types onlySupports public and non-public post types, including all registered category and tag archive pages
PricingFreeStarts at $77 per year for a single site

A Few Things to Keep in Mind

While Link Whisper is a powerful tool, there are a few aspects to consider:

  • Occasional Manual Linking Needed: Although Link Whisper provides plenty of great internal link suggestions, you might still find value in adding a few manual links. Sometimes, I remember specific posts that weren’t suggested, and adding those can further enhance internal linking. 
  • Improvement in Link Relevance: Occasionally, Link Whisper suggests links that might not be entirely relevant. However, I’ve noticed that these suggestions have improved over time, and it seems the plugin adapts to your site’s content. I also recently found out that you can actually customize the settings to fine-tune the types of links that are suggested, and that Link Whisper’s support team is happy to help you customize them if you just ask.
  • Language Compatibility Expanding: Previously, Link Whisper supported only English sites, but now it offers support for over 20 languages, which is a fantastic update!

Bonus: Three NEW Innovations from Link Whisper (Summer 2024)

In 2024, Link Whisper introduced several groundbreaking features to improve your website even further (they also teased to their email list even more amazing innovations coming soon):

  • Related Posts Widget: No need for a separate plugin—Link Whisper can now automatically suggest related posts!
  • Accessible Links: Link Whisper can also now mark external links with an icon and preview text to improve accessibility.
  • Broken YouTube Link Detection: Unlike most tools, Link Whisper detects when YouTube videos are taken down or made private—solving a tricky issue for many websites.
Related posts section featuring five blog post thumbnails with titles on WordPress plugins and reviews, including topics like caching, translation, and opt-in form plugins.
Link Whisper ‘s Related Posts widget
Section of a webpage titled 'Who Should Use Link Whisper?' listing target users such as bloggers, website owners, affiliate marketers, SEO experts, and WordPress users. A pink button labeled 'Try Link Whisper' is highlighted with a green arrow pointing to the text 'Accessible Links.
Accessible links made easy with Link Whisper

Link Whisper Pricing

So, how much does Link Whisper cost? Link Whisper offers several pricing options based on the number of sites you want to use it on. For a single-site license, it’s $77 per year. If you need it for up to three sites, it’ll be $147, and for ten sites, the price goes up to $197. For larger businesses or agencies with multiple sites, there’s a 50-site license for $397.

If for any reason you find that Link Whisper doesn’t quite fit your needs, they do offer a 30-day money-back guarantee. But honestly, with all the benefits packed into this great tool, I’m pretty sure you’ll see the value right away!

Link Whisper pricing page showing three pricing options: $77 for a 1-site license, $147 for a 3-site license, and $197 for a 10-site license. Each plan includes features like smart internal links and full internal links reporting, billed annually. A small chat window appears in the bottom right corner with the message, 'Hi! What can I help you with?'

Analysis of Return on Investment

I’ve found Link Whisper to be a great investment for my blog. It saves me tons of time on internal linking. Before, I spent hours manually adding links to my posts. Now, I can do it in minutes.

This frees me up to focus on creating more content and continuing to grow my site.

The tool’s cost is fair for what it offers, and I pay once a year and get updates all year long. 

So, for me, Link Whisper pays for itself many times over. It’s a smart buy for bloggers who want to boost their SEO without a lot of extra work.

Getting Started With Link Whisper

To get started, purchase your Link Whisper license here. Next, install the plugin, activate it, and enter your license key when prompted.  You can watch the Installation and Activation tutorial below if you need help. Just hit play to watch it here on the post or click the title to open up YouTube in a new window.

Once you’re all set up, you’ll find the Suggested Links panel at the bottom of any page or post you’re editing.

💡Tip: For the Suggested Links panel to show link suggestions, you’ll need to save your content first and then refresh the page.

Screenshot of the Link Whisper Suggested Links panel showing target keywords, including 'Is Link Whisper the Best Internal Linking Tool for SEO?' and 'link whisper review.' Below, a section titled 'Link Whisper Suggested Links' includes options for refining link suggestions, such as only suggesting links to orphaned posts and posts in the same category.

After you’re done inserting your links via the panel, the page will then automatically refresh and display a confirmation pop-up that your links have been successfully added.

A pop-up message with a purple checkmark icon at the top, displaying 'Success' in bold text. Below, it reads, 'Links have been added successfully!' with a checkbox option labeled 'Don't show this again' and a blue 'OK' button on the right.

Link Whisper

Final Thoughts: Is Link Whisper Worth It?

Absolutely! Link Whisper is a standout tool for anyone serious about improving their internal linking strategy and boosting their SEO. Its ability to automate link suggestions, create detailed reports, and even help with orphan posts saves you so much time and makes internal link building so much easier.

If you’re looking for a tool that can streamline your linking process and improve your site’s SEO performance, I highly recommend giving Link Whisper a try.

Until next time,

xoxo

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